Pricing decisions made by gut feel and competitor checks because there is no model connecting days-on-lot data, market demand, and seasonality?
Fleet maintenance still scheduled on calendar intervals because telematics data is collected but never connected to a predictive model?
AI for Automotive Software Development
AI features built into automotive software for dealerships, fleet operators, and vehicle marketplaces -- dynamic pricing models, predictive maintenance alerts, demand forecasting, and computer vision tools that operate on your operational data.
Not a generic AI layer bolted on top of your existing system. Each AI feature is built around the specific data your operation generates -- telematics, transaction history, inventory movements -- and connected to the workflow where the insight is needed.
Dynamic vehicle pricing models that adjust recommendations based on days-on-lot market position seasonality and demand signals
Predictive maintenance using telematics signals to schedule service before failure rather than after
Demand forecasting for inventory planning based on historical sales and market trend data
Computer vision for vehicle condition assessment from standard camera photos
RaftLabs builds AI features for automotive businesses including dynamic vehicle pricing models that adjust recommendations based on days-on-lot, market demand, and seasonality; predictive maintenance using telematics signals; demand forecasting for inventory planning; computer vision for vehicle condition assessment from standard photos; personalised vehicle recommendations for marketplace users; and document and data extraction from service records and dealer feeds. Most automotive AI projects deliver in 8-14 weeks at a fixed cost.
100+Products shipped
·24+Industries served
·FixedCost delivery
·8-14Week delivery for automotive AI features
The data automotive operations already collect is the foundation for every AI feature
Automotive businesses generate more operational data than almost any other industry. Every vehicle sale produces a transaction record with price, days on lot, trim level, and finance type. Every fleet vehicle connected to a telematics device produces continuous engine, mileage, and location data. Every marketplace listing view, enquiry, and conversion produces a signal about what buyers want at what price point. Every photo taken during a vehicle appraisal or handback inspection is a data point about condition and damage type.
Most of that data is collected and then left unused. Pricing is set by a manager reviewing competitor listings. Maintenance is scheduled by mileage interval on a calendar, not by what the engine data actually shows. Inventory decisions are made based on sales team intuition about what sells well rather than a model built from transaction history. Condition assessments are done manually by an appraiser whose judgement varies by experience and workload.
AI features are worth building when they connect directly to a decision that is currently made without a model. Dynamic pricing connects to the daily price adjustment decision. Predictive maintenance connects to the workshop booking decision. Demand forecasting connects to the stock acquisition decision. Computer vision connects to the condition grading decision. Each feature replaces a manual step with a model output, reducing the cost and inconsistency of that decision without requiring a different workflow from the people making it.
What we build
Dynamic vehicle pricing
Pricing model trained on transaction history, days-on-lot data, and market-wide price signals to generate a recommended retail price per vehicle per day. Days-on-lot pricing curves that reduce the recommended price at configurable intervals as a vehicle ages in stock, based on the historical relationship between days on lot and final selling price in your own transaction data. Competitor rate monitoring via marketplace feed integration, pulling live asking prices for comparable vehicles by make, model, trim, and mileage band. Demand signal integration that weights recommendations toward faster-selling price points when comparable stock in the market is low. Automated price recommendation output sent to the inventory management or DMS system as a suggested action, not a forced update, preserving manager review before any price change is applied. The pricing layer that replaces a daily competitor check with a model built on your own sales history.
Predictive maintenance
OBD-II fault pattern analysis that identifies combinations of diagnostic codes and sensor readings associated with component failure in your vehicle population, rather than relying on single fault code triggers that arrive after damage has begun. Mileage and engine hour threshold models calibrated against your own maintenance history to identify the point at which service intervention is most cost-effective for each vehicle class and drivetrain type. Failure probability scoring per vehicle updated on a configurable schedule -- daily for high-utilisation fleet assets, weekly for lower-mileage vehicles -- with a ranked list of vehicles approaching intervention thresholds. Automated service scheduling trigger that creates a workshop booking recommendation in the fleet or DMS platform when a vehicle crosses a configurable probability threshold, without requiring a fleet manager to review the raw telematics data. The predictive layer that converts continuous telemetry into a maintenance decision before a breakdown occurs.
Inventory demand forecasting
Historical sales velocity model built from your transaction records, capturing rate of sale by make, model, trim level, fuel type, and mileage band over a configurable look-back window. Seasonality pattern extraction that identifies recurring demand shifts -- convertibles in spring, SUVs ahead of winter, diesel commercial vehicles tied to fleet renewal cycles -- and applies those patterns to forward stock depth recommendations. Regional demand variation analysis for dealer groups operating across multiple locations, identifying which vehicle classes turn faster at which sites so stock can be allocated accordingly. Stock depth recommendations by vehicle class calculated from the combination of current stock level, current sales velocity, and supplier lead time, flagging classes where stock is likely to run short before the next acquisition cycle. The forecasting layer that gives the used car buyer or fleet procurement team a data-backed view of what to acquire rather than a conversation with the sales manager about what feels short.
Computer vision condition assessment
Surface defect detection model trained to identify and locate paint chips, scratches, dents, scuffs, and glass damage from standard photos taken on a smartphone or fixed inspection camera, without requiring specialist imaging equipment. Grading output aligned to the condition standards your operation uses -- BVRLA fair wear and tear guidelines, trade guide grading categories, or a custom scale -- so the model output maps directly to the existing appraisal language used by your team and customers. Automated condition report generation from the assessed photos, producing a structured document with defect locations, severity ratings, and photo evidence that can be attached to the vehicle record in the DMS or fleet platform. Damage cost estimation using configurable repair cost data by defect type and severity, providing an indicative repair cost at the point of assessment rather than requiring a bodyshop quote before a decision is made. The condition layer that makes vehicle appraisal faster, more consistent, and less dependent on the experience of the individual doing the inspection.
Personalised vehicle recommendations
Recommendation model built from browsing and enquiry history on the marketplace or dealership website, identifying the vehicle attributes -- body style, fuel type, price band, mileage range -- that each user has shown interest in and surfacing stock that matches those preferences more closely than a generic sorted list. Re-engagement model for customers with expiring finance terms, identifying accounts approaching the end of a PCP or lease agreement and generating outbound communication with relevant stock matches based on the vehicle they currently drive and their historical browsing behaviour. Segment-level recommendation configuration for operators who want to suppress or promote certain vehicle classes to specific customer segments -- for example, promoting electric vehicles to customers in areas with charging infrastructure or surfacing commercial vehicles to customers identified as business users. Integration with the CRM or DMS to deliver recommendation outputs as a task or communication trigger for the sales team, rather than a purely automated email flow that operates without human review. The recommendation layer that makes a vehicle marketplace or dealer website behave like a sales team that knows what each customer is looking for.
Document and data extraction
OCR pipeline for service records, vehicle logbooks, and V5C registration documents that extracts structured data -- previous keeper count, date of first registration, recorded mileage at each service, and service centre details -- from scanned or photographed documents without manual transcription. Structured data extraction from unstructured dealer inventory feeds, normalising inconsistently formatted vehicle data from multiple source systems into a clean, consistent record with validated fields. VIN validation and specification matching that decodes a VIN against manufacturer databases to confirm make, model, engine, transmission, and factory-fitted options, flagging discrepancies between the stated specification and the decoded data. Integration into the intake workflow of the DMS, fleet platform, or marketplace so extracted data populates the vehicle record directly rather than being delivered as a separate output requiring copy-paste. The extraction layer that removes the manual data entry step from vehicle intake and makes historical document data searchable and structured.
Frequently asked questions
Dynamic pricing and predictive maintenance consistently produce the clearest return in the shortest time because they connect directly to a decision made every day and the cost of that decision being wrong is measurable. A pricing model that reduces average days on lot by three days on a 200-vehicle used car operation recovers a quantifiable amount of holding cost and floorplan finance. A predictive maintenance model that prevents two roadside breakdowns per month on a 50-vehicle fleet recovers a calculable amount of recovery, downtime, and customer compensation cost. Computer vision condition assessment produces a return that is harder to quantify in cash but is significant in time: a four-vehicle appraisal session that takes 40 minutes with manual inspection typically takes eight minutes with an AI-assisted tool. We scope the return case with you during discovery based on your current volumes and the cost of the decision the model is replacing.
A pricing model performs better with more transaction history, but useful outputs are achievable from a smaller dataset than most operators expect. A used car operation with 200-300 completed transactions across a range of makes and models has enough data to build an initial days-on-lot pricing curve and identify broad seasonality patterns. A dealer group with 1,000 or more transactions per year across multiple sites can support a more granular model with location-specific demand variation and trim-level pricing differentiation. For operations with limited transaction history, we augment internal data with market-wide pricing signals from vehicle listing feeds, which provide current asking price data for comparable vehicles without requiring your own transaction volume at that specification. We confirm data availability and model scope during discovery before any development begins.
Predictive maintenance models work with any telematics hardware that surfaces OBD-II diagnostic data and mileage readings. The specific data fields available -- fault codes, coolant temperature, oil pressure, battery voltage, and engine load -- vary by hardware and vehicle make, so we confirm data availability during discovery before scoping the model. Hardware from Teltonika, Samsara, Geotab, and CalAmp covers the standard OBD-II data fields that the model requires. CAN bus data for additional sensor channels is available on some commercial vehicle types and expands the model's ability to detect specific drivetrain or component failure patterns. If you are selecting new telematics hardware alongside the AI feature, we advise on devices that provide the data depth required for the maintenance use case you want to address.
AI features are integrated as a service layer that reads data from and writes outputs back to your existing platform, rather than replacing it. The integration method depends on what your current system exposes: most modern DMS and fleet platforms provide REST APIs or webhook configurations that support read and write access to vehicle, transaction, and driver records. Where a platform has no API, we work with database-level access or file-based data exchange. Output from the AI feature -- a pricing recommendation, a maintenance alert, a condition report -- is delivered to the point in the existing workflow where it is acted on: a task in the CRM, a flag in the vehicle record, or a notification to the relevant manager. We do not require you to change your existing system or workflow to receive the AI output. Discovery includes a review of your current platform's integration capabilities before any AI feature scope is confirmed.
Tell us what operational data you already collect and where pricing, maintenance, or inventory decisions are currently made without a model behind them. We will scope the right AI features.