Custom Shopify Development

Private apps and public apps built to the Shopify Admin API and Storefront API spec. Custom fulfilment logic for stores with complex pick-pack-ship rules or 3PL API requirements. B2B pricing rules where different customer groups see different price lists, with quote generation and approval workflows. Subscription management for brands with recurring revenue models. Custom reporting that pulls order, customer, and inventory data into a format your operations team can actually work with. App Bridge integration for native admin UI so your team manages the app inside the Shopify admin. Public apps can be published to the Shopify App Store or kept as private apps for internal use.

Checkout extensibility for Shopify Plus merchants -- the supported extensibility model that survives Shopify platform updates, not liquid-based checkout hacks that break on every release. Checkout UI extensions for custom fields, upsell blocks, gift messaging, and delivery instructions displayed inside checkout. Post-purchase pages for one-click upsells and cross-sells after payment is captured. Custom payment method display and checkout validation rules that block orders failing your business logic -- minimum order value, B2B account approval, product restriction by customer tag. Built to Shopify's extensibility spec so it upgrades with the platform.

React-based headless storefronts using Shopify's Hydrogen framework -- Shopify as the commerce backend, a custom React frontend as the storefront. Full design freedom: custom product page layouts, non-standard collection page structures, animated interactions, and page architectures that a theme cannot produce. Sub-1s page loads from server-side rendering and Shopify's CDN. Shopify Payments and buy now pay later stay in place because checkout still runs on Shopify -- Hydrogen replaces the storefront, not the checkout. The right choice for brands where the storefront is a product in itself, not just a shell around a product catalogue.

Connecting Shopify to ERP systems, 3PL and fulfilment APIs, accounting platforms, CRM systems, loyalty engines, and custom internal tools. Bidirectional sync for orders, inventory, and customer data -- changes in Shopify propagate to the connected system and vice versa. Webhook-based real-time sync rather than scheduled batch imports that leave your systems out of step for hours. Custom field mapping to handle differences between Shopify's data model and the schema of your ERP or 3PL. Error handling and retry logic so a failed webhook does not leave an order un-synced. We've integrated Shopify with NetSuite, Brightpearl, ShipBob, ShipStation, HubSpot, Salesforce, and custom internal systems.

Migration from WooCommerce, Magento, BigCommerce, or a custom platform to Shopify. Product data migration with variant structure, image associations, and metafield content preserved -- not a flat CSV import that loses your product architecture. Order history migration so your customer service team and reporting dashboards retain full purchase history. Customer account migration with password reset flows so existing customers don't have to create new accounts. Redirect mapping from old URLs to new Shopify URLs for every product, collection, and page -- so search rankings transfer rather than reset to zero. Zero-downtime cutover plan with DNS switch timing that minimises the window where both platforms could be live.

Core Web Vitals audit for Shopify themes -- Largest Contentful Paint, Cumulative Layout Shift, and Interaction to Next Paint measured against Google's field data thresholds, not just lab scores. Image optimisation, lazy loading, and script deferral for theme assets that slow first render. Structured data implementation for product rich snippets, breadcrumb trails, and FAQ schema that increases click-through rate from search results. Collection and product page title, meta description, and heading structure configuration. International market setup with hreflang implementation for multi-region stores selling in multiple languages or currencies -- so each market version gets indexed for its own locale rather than competing with itself.